UK-London: business services: law, marketing, consulting, recruitment, printing and security

Request For Proposals

Country:

United Kingdom

City/Locality:

LONDON

Notice/Contract Number:

eu:306423-2009

Publication Date:

Nov 4, 2009

Deadline:

Dec 1, 2009

Buyer:

OLYMPIC DELIVERY AUTHORITY

Original Language:

English

Address:

OLYMPIC DELIVERY AUTHORITY
LONDON, UNITED KINGDOM
United Kingdom

Web Site:

www.london2012.com

view in:

Notice Type: 2220 - Contract notice
Regulation of Procurement: European Communities, with participation by GPA countries
EU Official Journal Publication: 212/2009, #306423-2009
Contract Nature: Service contract
Procedure Type: Restricted procedure
Type of Bid Required: Global tender
Awarding Criteria: The most economic tender

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CONTRACT NOTICE
Services
SECTION I: CONTRACTING AUTHORITY
I.1) NAME, ADDRESSES AND CONTACT POINT(S): Olympic Delivery Authority, 1
Churchill Place, Attn: TDM Marcomms Procurement Leader, UK-London E14 5LN.
Tel. +44 2032012000. Fax +44 2032012001.
Internet address(es):
General address of the contracting authority: www.london2012.com.
Address of the buyer profile: https://etenders.london2012.com.
Further information can be obtained at: As in above-mentioned contact
point(s).
Specifications and additional documents (including documents for
competitive dialogue and a dynamic purchasing system) can be obtained at:
As in above-mentioned contact point(s).
Tenders or requests to participate must be sent to: As in above-mentioned
contact point(s).
I.2) TYPE OF THE CONTRACTING AUTHORITY AND MAIN ACTIVITY OR ACTIVITIES:
Body governed by public law.
Other: Regeneration and Sport.
The contracting authority is purchasing on behalf of other contracting
authorities: no.
SECTION II: OBJECT OF THE CONTRACT
II.1) DESCRIPTION
II.1.1) Title attributed to the contract by the contracting authority:
Integrated TDM Marketing and Communications Campaign Delivery.
II.1.2) Type of contract and location of works, place of delivery or of
performance: Services.
Service category: No 13.
Main place of performance: 1 Churchill Place, London, E14 5LN
NUTS code: UK.
II.1.3) The notice involves: The establishment of a framework agreement.
II.1.4) Information on framework agreement: Framework agreement with a
single operator.
Duration of the framework agreement: Duration in year(s): 4.
II.1.5) Short description of the contract or purchase(s): The Olympic
Delivery Authority's Games-time Travel Demand Management (TDM) programme
aims to encourage those people making journeys to make informed choices
about about their travel during the London 2012 Olympic and Paralympic
Games.
Travel marketing, communications and awareness campaigns form one
workstream of the TDM programme, entitled TDM Marketing and Communciations
(Marcomms).
ODA Transport require external agency support to deliver a set of Marcomms
Campaigns.
These Marcomms campaigns will be applied on both a national and location
specific basis (at areas of focus, where demand is expected to be
significantly greater than capacity) particularly in London, around Eton
Dorney and in Weymouth.
Delivering the campaigns will involve a variety of Marcomms disciplines,
such as Media Buying, Direct Marketing and Digital Media, so a 'through
the line' marketing approach will be required.
II.1.6) Common procurement vocabulary (CPV): 79000000, 79341200,
79340000, 79341400, 22462000, 79416200, 79342100, 92621000.
II.1.7) Contract covered by the Government Procurement Agreement (GPA):
Yes.
II.1.8) Division into lots: No.
II.1.9) Variants will be accepted: Yes.
II.2) QUANTITY OR SCOPE OF THE CONTRACT
II.2.2) Options: No.
SECTION III: LEGAL, ECONOMIC, FINANCIAL AND TECHNICAL INFORMATION
III.1) CONDITIONS RELATING TO THE CONTRACT
III.1.1) Deposits and guarantees required: The Contracting Authority
reserves the right to require deposits, guarantees, bonds and/or other
forms of appropriate security.
III.1.2) Main financing conditions and payment arrangements and/or
reference to the relevant provisions regulating them: Details will be
provided in the Pre-Qualification Questionnaire (PQQ), which will be
available from the London 2012 eTendering Service (details of which can be
found at Section VI.3 of this Notice), and in the Invitation to Tender
(ITT), issued to pre-qualified applicants.
III.1.3) Legal form to be taken by the group of economic operators to
whom the contract is to be awarded: Details will be provided in the
Pre-Qualification Questionnaire (PQQ), copies of which are available from
the London 2012 eTendering Service (details of which can be found at
Section VI.3 of this Notice), and in the Invitation to Tender (ITT) issued
to pre-qualified applicants.
III.1.4) Other particular conditions to which the performance of the
contract is subject: No.
III.2) CONDITIONS FOR PARTICIPATION
III.2.1) Personal situation of economic operators, including requirements
relating to enrolment on professional or trade registers: Information and
formalities necessary for evaluating if requirements are met: Suppliers
Instructions How to Express Interest in this Tender:
1. Register your company on the eSourcing portal (this is only required
once).
— Browse to the eSourcing Portal: https://etenders.london2012.com and
click the link to register.
— Accept the terms and conditions and click “continue”.
— Enter your correct business and user details.
— Note the username you chose and click “Save” when complete.
— You will shortly receive an email with your unique password (please keep
this secure).
2. Express an Interest in the tender.
— Login to the portal with the username/password.
— Click the “PQQs/ITTs Open To All Suppliers” link. (These are
Pre-Qualification Questionnaires or Invitations to Tender open to any
registered supplier).
— Click on the relevant PQQ/ITT to access the content.
— Click the “Express Interest” button in the “Actions” box on the
left-hand side of the page.
— This will move the PQQ/ITT into your “My PQQs/My ITTs” page. (This is a
secure area reserved for your projects only).
— You can now access any attachments by clicking the “Settings and Buyer
Attachments” in the “Actions” box.
3. Responding to the tender.
— You can now choose to “Reply” or “Reject” (please give a reason if
rejecting).
— You can now use the ‘Messages’ function to communicate with the buyer
and seek any clarification.
— Note the deadline for completion, then follow the onscreen instructions
to complete the PQQ/ITT.
— There may be a mixture of online & offline actions for you to perform
(there is detailed online help available).
You must then publish your reply using the publish button in the “Actions”
box on the left-hand side of the page. If you require any further
assistance please consult the online help, or contact the eTendering help
desk.
III.2.2) Economic and financial capacity: Information and formalities
necessary for evaluating if requirements are met: Evaluation information
required from Applicants will be stated in the Pre-Qualification
Questionnaire (PQQ), which will only available at
http://etenders.london2012.com, and in the Invitation to Tender (ITT)
issued to pre-qualified Applicants.
Minimum level(s) of standards possibly required: 1) Applicants must be
able to provide at least 3 years public accounts (or if this is not
possible, a statement of turnover, profit and loss and cash flow position
for the most recent year of trading and an end period balance sheet).
2) Applicants will be required to demonstrate a minimum annual turnover in
each of the last 3 consecutive years of 40 000 000 GBP or equivalent in
the reporting currency or equivalent proof of financial standing. In the
case of a consortium bid, the combined minimum annual turnover of the
Applicant and the Relevant Companies in each of the last 3 consecutive
years must be no less than that specified in paragraph above.
3) Applicants will be required at the time of entering into any contract
with the Contracting Authority to possess the following insurances:
— Employer's liability insurance compliant with the amount required by the
applicable law. This insurance should include an Indemnity to Principle
clause and Waiver of Subrogation in favour of the Contracting Authority
and Delivery Partner and LOCOG,
— Loss of or damage to Equipment with the replacement cost as minimum
amount of cover,
— Loss of or damage to Plant and Materials during storage, off site
prefabrication and transit from place of manufacture outside the UK to the
Site with the replacement cost as minimum amount of cover,
— Liability for death or bodily injury to employees of the Contractor
arising out of and in the course of their employment in connection with
this Contract. The amount required by the applicable law. This insurance
should include an Indemnity to Principal clause and Waiver of Subrogation
in favour of the Contracting Authority, Delivery Partner and LOCOG,
— Profesional Indemnity Insurance at a minimum limite of 5 000 000GBP for
each and every claim and in the annual aggregate for claims arising out of
pollution/contamination maintained for a period of 12 years following
completion of the whole services.
— Other insurances required by statute.
In addition, the Contracting Authority will undertake a check of each
Applicant’s financial strength. That check will be undertaken by
establishing a Dunn and Bradstreet Failure Score for each Applicant. The
Contracting Authority will require each Applicant to achieve a minimum
Dunn and Bradstreet Failure Score of 31 or above. If that information is
not available from Dunn and Bradstreet for a particular Applicant, the
Contracting Authority will undertake alternative checks as appropriate to
establish an equivalent measure of that Applicant’s financial strength.
The Contracting Authority reserves the right to adjust these minimum
standards in accordance with the PCR and to reject responses from
Applicants and/or Relevant Companies who are unable to meet the above
criteria.
III.2.3) Technical capacity: Information and formalities necessary for
evaluating if requirements are met:
Evaluation information required from Applicants will be stated in the
Pre-Qualification Questionnaire (PQQ) which will only be available at
http://etenders.london2012.com and in the Invitation to Tender (ITT)
issued to pre-qualified Applicants. Applicants will be required to comply
with the Contracting Authority's policies, strategies and standards.
Minimum level(s) of standards possibly required:
Applicants will be required to demonstrate that they will be able to
comply with the minimum requirements set out in the ODA Policies and
Strategies as set out in the PQQ in respect of the Applicant's technical
ability to deliver the Contracting Authority's requirements.
In addition Applicants must have delivered 'through the line' behaviour
change campaigns and demonstrate this in their case study response
(question reference M001). The Applicant, and any subcontractors (if
applicable), must have the ability to undertake the following end to end
marketing and communications services:
Advertising;
Media planning and buying;
Direct Marketing;
Digital and New Media;
Public Relations; and
Strategic Communications.
III.2.4) Reserved contracts: No.
SECTION IV: PROCEDURE
IV.1) TYPE OF PROCEDURE
IV.1.1) Type of procedure: Restricted.
IV.1.2) Limitations on the number of operators who will be invited to
tender or to participate: Envisaged minimum number: 5.
IV.1.3) Reduction of the number of operators during the negotiation or
dialogue: Recourse to staged procedure to gradually reduce the number of
solutions to be discussed or tenders to be negotiated no.
IV.2) AWARD CRITERIA
IV.2.1) Award criteria: The most economically advantageous tender in
terms of the criteria stated in the specifications, in the invitation to
tender or to negotiate or in the descriptive document.
IV.2.2) An electronic auction will be used: No.
IV.3) ADMINISTRATIVE INFORMATION
IV.3.1) File reference number attributed by the contracting authority:
1082.
IV.3.2) Previous publication(s) concerning the same contract: No.
IV.3.3) Conditions for obtaining specifications and additional documents
or descriptive document: Time limit for receipt of requests for documents
or for accessing documents: 1.12.2009 - 10:00.
Payable documents: no.
IV.3.4) Time-limit for receipt of tenders or requests to participate:
1.12.2009 - 10:00.
IV.3.6) Language(s) in which tenders or requests to participate may be
drawn up: English.
IV.3.8) Conditions for opening tenders: Persons authorised to be present
at the opening of tenders: no.
SECTION VI: COMPLEMENTARY INFORMATION
VI.1) THIS IS A RECURRENT PROCUREMENT: No.
VI.2) CONTRACT RELATED TO A PROJECT AND/OR PROGRAMME FINANCED BY EU
FUNDS: No.
VI.3) ADDITIONAL INFORMATION: The Contracting Authority is using the
London 2012 eTendering Service for this procurement. The site provides a
simple, secure and efficient means of managing the procurement process
from Contract Notice through to Contract Award. Supplier Instructions on
How to Express an Interest via the eTendering Service:
1. Browse to the Contracting Authority's eTender Service:
http://etenders.london2012.com.
2. Click the 'Click here to register' link.
3. Accept the terms and conditions and click 'continue'.
4. Enter your correct business and user details.
5. Note the username you chose and click 'Save' when complete.
6. You will receive an e-mail with your unique password (keep this
secure).
7. Login to the portal with the username/password.
8. Click the 'Open Access PQQs' link. (These are Pre-Qualification
Questionnaires open to any registered supplier).
9. Click on the relevant PQQ to access the content.
10. Click the 'Express Interest' button in the 'Actions' box on the
left-hand side of the page. This will move the PQQ over to the 'My PQQs'
page. (This is a secure area reserved for your projects only).
11. Click on the PQQ code, you can now access any attachments by clicking
the 'Settings and Buyer Attachments' in the 'Actions' box on the left-hand
side of the page.
12. You can now choose to 'Reply' or 'Reject'.
13. Note the deadline for completion, then follow the on-screen
instructions to complete the PQQ.
If you require any further assistance please use the online help, or the
eTendering help desk is available Mon–Fri (8:00–18:00) on: E-mail:
help.etenders@london2012.com. Tel.: +44 8000432012. Disclaimers, The
Contracting Authority reserves the right to:
— waive any requirements of this procurement process (to the extent
permitted by law);
— request additional information or clarificatory information from
Applicants in relation to any aspect of their response;
— disqualify any Applicant that does not submit a compliant response in
accordance with the Contracting Authority’s instructions;
— withdraw any part of or the whole of this procurement process at any
time or to re-invite responses on the same or any alternative basis;
— not award the whole of or a part of contract as a result of this
procurement process; or
— make whatever changes it sees fit to the timetable, structure or content
of the procurement process for any reason.
The Contracting Authority reserves the right to reject or disqualify an
Applicant where:
— if a response is submitted late, is completed incorrectly, is incomplete
or fails to meet the Contracting Authority’s requirements which have been
notified to Applicant;
— the Applicant is unable to satisfy the terms of Part IV of the Public
Contract Regulations 2006 (implementing Title 2 Chapter 7 section 2 of the
2004/18/EC Directive) at any stage during the procurement process;
— the Applicant is guilty of serious misrepresentation or fraud in
relation to its application and/or any aspect of this procurement process;
— there is a change in identity, control, financial standing or other
factor impacting on the procurement process and affecting the Applicant;
and/or
— there is an actual or potential commercial, professional, financial or
other conflict of interest arising between the interests of the
Contracting Authority and the Applicant.
All Applicants are solely responsible for all their costs and expenses
incurred in connection with the preparation and submission of their
responses at all stages of the procurement process. Under no circumstances
will the Contracting Authority be liable for any costs or expenses borne
by or on behalf of the Applicant. Variant bids may be permissible as part
of this procurement process provided they comply with the Contracting
Authority’s requirements for variant bids as set out in the invitation to
tender documentation copies of which are available from the London 2012
e-Tendering Service (further details of which are set out in Section IV.4
of this OJEU Notice)” All persons wishing to respond to an Olympic
Delivery Authority’s procurement opportunity must register on the London
2012 e-Tendering Service at https://etenders.london2012.com. It is the
Olympic Delivery Authority’s intention to administer all procurement
opportunities through the London 2012 e-Tendering Service. As part of the
registration process you will be asked to read and confirm your
understanding, and acceptance of the terms and conditions governing use of
the London 2012 e-Tendering Service (“User Agreement”). A fundamental
aspect of the User Agreement is your acceptance of the confidentiality, no
marketing rights and restrictions on publicity which are specifically
designed to protect the Olympic related rights of the Olympic Delivery
Authority, LOCOG and other Games Bodies. Any person who does not accept
all the terms of the User Agreement will not be permitted to access the
London 2012 e- Tendering Service.’ There will be a short listing of
respondents to receive the tender documents and associated documentation.
It is a condition that all participant submitting a PQQ response must sign
and return a hard copy of the Mandatory Undertaking included within this
PQQ, in line with the instructions contained within Part 2 of this PQQ.
The ODA expressly reserves the right:
(i) not to award any contract as a result of the procurement process
commenced by publication of this notice;
(ii) to make whatever changes it may see fit to the content and structure
of the tendering competition;
(iii) to award a contract or contracts in relation to part only of the
requirements covered by this notice;
and in no circumstances will the ODA be liable for any costs incurred by
candidates. Section II.1.9 - variant bids may be permissible within the
parameters to be set out in the Invitation to Tender (ITT) documentation.
VI.4) PROCEDURES FOR APPEAL
VI.4.2) Lodging of appeals: Precise information on deadline(s) for
lodging appeals: The Contracting Authority will incorporate a minimum 10
calendar day standstill period at the point information on the award of
the contract is communicated to tenderers. This period allows unsuccessful
tenderers to seek further debriefing from the Contracting Authority before
the contract is entered into. Applicants have 2 working days from the
notification of the award decision to request additional debriefing and
that information has to be provided a minimum of 3 working days before the
expiry of the standstill period. Such additional information should be
required from the addressee in section I.1. If an appeal regarding the
award of the contract has not been successfully resolved, the Public
Contracts Regulations 2006 (SI 2006 No. 5) provide for aggrieved parties
who have been harmed or are at risk of harm by a breach of the rules to
take action in the High Court (England, Wales and Northern Ireland). Any
such action must be brought promptly (generally within three months).
Where a contract has not been entered into, the Court may order the
setting aside of the award decision or order the authority to amend any
document and may award damages. If the contract has been entered into the
Court may only award damages. The purpose of the standstill period
referred to above is to allow parties to apply to the Courts to set aside
the award decision before the contract is entered into.
VI.5) DATE OF DISPATCH OF THIS NOTICE: 30.10.2009.

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UK-London: business services: law, marketing, consulting, recruitment, printing and security

Request For Proposals

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